These 3 spokespeople look a “little different” than they appear in sponsored advertisements; Don’t you think? Marie Osmond, Kirstie Alley, Valerie Bertinelli
I have been reporting on The Academy of Nutrition and Dietetics (AND) receiving money to endorse junk food like Coca-Cola, Mars Candy, Kraft Singles, and so may more unhealthy foods. The AND is the credentialing association for over 75,000 registered dietitians! I am a registered dietitian and the AND is “my professional association.”
My warning: Do not believe that products with the AND “seal of approval” is nutritious. The AND seal is simply a “paid for” endorsement. Junk food companies pay millions of dollars to AND for their support of the processed food industry.
In March, 2015… AND gave its first Seal of Approval to a packaged processed cheese product (Kraft Singles) and also takes millions from Coca-Cola, Mars candy, Frito Lay and other chips/salty and fatty snack foods, and many more. They allow these food companies to set up booths at the AND conventions, sponsor meals for the RD’s in attendance…Imagine McDonald’s providing lunch to registered dietitians. These unhealthy food purveyors are prominently listed as sponsor for the AND National Convention. One year, the chair covers in the conference room depicted Coca Cola’s name and symbol. How can anyone take AND seriously?
Weight Watcher’s, Jenny Craig, and Nutrisystem.…3 of the biggest names in commercial “diets” (although they have no history of long-term weight loss)have paid for “research” that names their companies as “the best diets for weight loss”. Seriously? The “ad” is written to look like a scientific piece and sites research done at a respected hospital. But as you read the article (no research), you quickly realize it’s a paid for ADVERTISEMENT for their programs.
Body Image Healthy Pop Culture
Let’s take a close look at their spokespeople. ALL have regained their lost weight…They disappear from the ads when they are bigger than ever, and return “slim and trim” once again. Have you seen Charles Barkley (announcer for March Madness basketball) lately?
Interestingly, if you see these spokes-people in real-time….most look nothing like their advertisement photos because..the advertisement pics were all taken the first time they lost weight. They are dressed in different clothes…there is different diet propaganda on the screen and in the promotion….but they are NOT up- to- date photos. That’s why they all long younger in the ads…When you see them in person, in candid pics taken in real time, or on current TV talk shows…they are not so slim and trim.
And we all know how camera tricks work for slimming and trimming.
Also…There is ALWAYS a disclaimer in the ads for Nutrisystem, Jenny Craig, and Weight Watchers…”these results are not typical.” It makes me wonder if “these results” were originally attained in another manner (prescription diet pills, stimulants, liposuction, etc). NO ONE looks like these folks after finishing the diet program and NO ONE keeps the weight off.
1. Mariah Carey
Carey took over as a Jenny Craig spokesperson when the company decided to relaunch their brand as “Jenny.” She lost 30 pounds in 2011 with Jenny, after the birth of her twins, Moroccan and Monroe. We saw her in 2017, New Years Eve.
2. Charles Barkley
Because a lot of diet programs are viewed as being for women, Weight Watchers launched their “Lose Like a Man” campaign and made Barkley the face of it. In 2012, he lost 42 pounds on the program. We have seen him in 2017 for March Madness basketball
3. Queen Latifah
Latifah went on Jenny Craig in 2008 because of health concerns. Her goal was to lose five to ten percent of her body weight to get healthier and she claimed that she managed to do that in just a few months with Jenny Craig. We saw Latifah on Jimmy Kimmel in January, 2017
5. Whoopi Goldberg
Goldberg was a spokesperson for Slim-Fast in the early 2000s. She reportedly did lose weight while on the product, but, when she made inappropriate comments about President Bush in 2004, Slim-Fast dropped her and pulled all of her commercials. We see Whoopi every day on the View
9. Oprah Winfrey
Oprah lost 26 pounds on Weight Watchers and became their current spokesperson in 2015. In October, she also bought 10 percent of the company. CNBC’s Eric Clemi reported that the stock “jumped a ton” when her weight loss was announced, causing Oprah to make over $2.5 million for every pound she lost. We’ve seen Oprah on her WW commercials….
This is the actual research report:
Background: Commercial and proprietary weight-loss programs are popular obesity treatment options, but their efficacy is unclear.
Purpose: To compare weight loss, adherence, and harms of commercial or proprietary weight-loss programs versus control/education (no intervention, printed materials only, health education curriculum, or ❤ sessions with a provider) or behavioral counseling among overweight and obese adults. Look at what they compared their Paid Advertisers (Weight Watchers, Jenny Craig, and Nutrisystem) to.. …”no intervention, health class, less than 3 sessions with a diet counselor, behavioral counseling.” That’s not what the conclusion was in the headline.
Data Sources: MEDLINE and the Cochrane Database of Systematic Reviews from inception to November 2014; references identified by program staff.
Study Selection: Randomized, controlled trials (RCTs) of at least 12 weeks’ duration; prospective case series of at least 12 months’ duration (harms only). Only 12 weeks duration on a program (long before people regain their weight on these programs)…and as you read further…MANY participants already dropped out by the 12th week!!!
Data Extraction: Two reviewers extracted information on study design, population characteristics, interventions, and mean percentage of weight change and assessed risk of bias. (This is NOT new research…2 people working out of Johns Hopkins (the library, perhaps) went to previously printed “research” and they extracted what they wanted to extract as relevant information.
Data Synthesis: We included 45 studies, 39 of which were RCTs. At 12 months, Weight Watchers participants achieved at least 2.6% greater weight loss than those assigned to control/education. Jenny Craig resulted in at least 4.9% greater weight loss at 12 months than control/education and counseling. Nutrisystem resulted in at least 3.8% greater weight loss at 3 months than control/education and counseling. Very-low-calorie programs (Health Management Resources, Medifast, and OPTIFAST) resulted in at least 4.0% greater short-term weight loss than counseling, but some attenuation of effect occurred beyond 6 months when reported. Atkins resulted in 0.1% to 2.9% greater weight loss at 12 months than counseling. Results for SlimFast were mixed. We found limited evidence to evaluate adherence or harms for all programs and weight outcomes for other commercial programs. Oh My. I wonder how much the 3 companies kicked in to have this published and then to run their “Ads” everywhere. This was on the news today! This, news? NO
Limitation: Many trials were short (<12 months), had high attrition, and lacked blinding.
The study was not blinded, HIGH attrition means most of the participants in the research they “dug” up left the different studies before 12 months. In other words…this is invalid research!
Conclusion: Clinicians could consider referring overweight or obese patients to Weight Watchers or Jenny Craig. Other popular programs, such as Nutrisystem, show promising weight-loss results; however, additional studies evaluating long-term outcomes are needed. This reads: Clinicians could consider referring overweight or obese patients to WW, JC, NS…however “additional studies evaluating long term outcomes are needed.
Why was this garbage researched published? Why did John’s Hopkins allow their name to be attached to this research ( when the authors picked and chose what they wanted from old research), why was this mess a top story on all the news stations?
Money Money Money….SHAME ON ALL OF YOU!
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The Metabolism Miracle, Revised Edition: https://www.amazon.com/Metabolism-Miracle-Revised-Control-Permanently/dp/0738218901/ref=sr_1_1?ie=UTF8&qid=1490933011&sr=8-1&keywords=the+metabolism+miracle%2C+revised+edition
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